Level 5 y Nintendo tienen un acuerdo de exclusividad sobre Yo-kay Watch

[zothenr]

Así lo confirma Reggie en una entrevista con IGN:

Nintendo is quite involved on Yo-kay Watch. This is a game that literally sold millions in Japan, and it helped drive a lot of hardware especially with younger kids. So we view this as a very strategic title for us. The team at Level 5 is driving a lot of the localization. WeÔÇÖre playing a bit of a consultation role, but weÔÇÖve had a lot of deep conversations around the need for the anime to be out in the marketplace, and to establish the importance of key partnerships in the toy space.


We believe this game could be a very strong hardware driver for us, especially with younger consumers. We think the pairing of this game, especially with our 2DS business, can be quite strong. And weÔÇÖre very excited about it coming this holiday.

WeÔÇÖre working on the timing. I would not say that itÔÇÖs all going to happen together. The toys especially are a long lead-time. ThatÔÇÖs something that has challenges from a timing standpoint. But the goal is to sequence the anime on broad scale TV, the game, and the toys as a one, two, three-type of implementation.

The partnership is very strong with Level 5. I think the Level 5 team has seen how Nintendo creates the handhelds of choice, especially for younger consumers. I think for both companies thereÔÇÖs a clear belief that this has the potential to be a strong, long-term relationship much like weÔÇÖve done with Pokemon.

Parece que no saldrá en móviles

HereÔÇÖs the reality: ThereÔÇÖs not a lot of five to seven year-olds walking around with smartphones. Even in the tablet space, mom and dad might hand over their tablet for short periods of time. But with this game, much like with any battle-trade-share type of game, the kid consumer is going to spend a lot of hours. The benefit of doing that on a dedicated device is very strong.

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